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About

BRAND DESIGN / CREATIVE DIRECTION

BUILDING
BIGGER
BRANDS

We work with Startups, Founders and CMOs to achieve a brand-driven competitive advantage that drives business results. Whether it’s creating a new brand from the ground up, making a strong brand even stronger,  or scaling brands from start-ups to mergers, acquisitions and IPOs, we specialize in making early-stage and small brands look big.  FAST.

Portfolio

BRANDING & CAMPAIGNS

COMMERCIALS AND VIDEOS

OVAL Anthem VIdeo
01:00
GrubHub Pizza Self Delivery
00:15
GrubHub Dressing on the Side
00:20
Superbowl Commercial - Flying Burrito
00:33
Grubhub Pregame Super Bowl Commercial 2015  Wrong Order
00:31
Rebound Brownie
00:15
Clearcover: This Is Clearcover
00:30
Clearcover "Coverage Wizard"
00:40
Wyzant Explainer
00:31
Clearcover UX Animations
00:28
MSGF1
00:15
Plop Star Explainer Commercial
00:30

BRANDING PACKAGES

Our process is straightforward. We start with a quick immersion on the creative dimensions of your brand. Then we create a customized roadmap to make your brand bigger, via owned positioning, visual identity, copy and a suite of creative assets to best move customers head and heart. And we move fast.

BRAND REVIEW

$900   TIMING: 3 DAYS

Our unique kick-off is a very fast, deep-dive brand audit, getting an outside-in view on what makes your business look and sound different. In a 1.5-hour interactive session with you, we dig into where you are, where you’ve been, and where you’re headed, uncovering the biggest creative branding opportunities to help you own your space. Then we provide a multi-page report with actionable recommendations that you can implement with us or anybody you choose. If you choose us, however, the Brand Review fee is deducted from the package you pick below.

BRAND LIFT

The essential branding package for new brands or brands that feel they’re limited by their current visual identity and messaging. 

 

We’ll develop core elements to lift your brand out of the sea of sameness and onto customer ‘must-have’ lists. 

 

Elements could include a new logo and visual identity, a brand visual refresh, or a single, simple hi-impact marketing campaign to stand out from the crowd, and clearly communicate who you are and what your mission is in order to compete on a higher level.

 

Exact deliverables vary depending on what we find in the Brand Review Report.

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STARTING AT

$7,500
TIMING: 5 DAYS

BRAND SCALE

In addition to the Brand Lift elements, the Brand scale package adds other hi-impact items to quickly implement and grow your audience.

 

Brand Scale goes beyond a core basic into a broader brand package for presence. 

 

Elements could include a 2 - 3 page web design or refresh, multiple message set samples, from social to collateral, depending on need, and broader visual samples for various needs. Also includes a comprehensive Brand Guide that is linked to an asset library for fast implementation.

 

Exact deliverables vary depending on what we find in the brand review..

 

This is our most popular option, fitting a wide variety of partner needs.

STARTING AT

$15,500
TIMING: 10 DAYS

BRAND ACCELERATION

Includes everything from the Brand Lift and Brand Scale options, and can also include

additional elements that could include a multi-page website, with new copy and design, as well as brand positioning copy AND messaging for varied media to be used across multiple channels.

 

Options can also  include video concepts, storyboards and execution, streaming audio, programmatic display ads, and an advertising campaign concepts and creative execution.

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Exact deliverables vary depending on what we find in the Brand Review plan. 

STARTING AT

$29,500
TIMING: 4 WEEKS

Fee does not include website development or production of campaign deliverables, which will be quoted separately based on the specific idea and conceptual execution

BRAND EXPERIENCE

Clients
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Contact

CONTACT

mcclellan22@gmail.com

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m: 847.682.3679

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